WRITING A CASE-STUDY RESEARCH PAPER FOR MIN 690

Barry W. Hamilton, Ph.D.

Northeastern Seminary (Rochester, NY)

 

*First and foremost, you must ask good questions—open-ended questions that encourage people to talk about their experiences.  Exercise caution—move people incrementally from the comfortable to the uncomfortable.  You could be asking questions about delicate matters.  Work at building trust among the people you interview.  For example, if you work with a church or mission-type organization with an outreach among victims in the sex industry, you would not begin a study with the question, “How did you get started in prostitution?” without first establishing a relationship.  Besides, the interviewer would likely best be a woman. 

 

*To carry out a case study, you need to sharpen your observational skills.  You don’t need special skills to see the ordinary.  Anybody can record the obvious.  However, as a researcher you must move beyond the obvious toward perceptive wisdom.  This requires patience and concentration.  According to Valerie J. Janesick, becoming a qualitative researcher requires awakening one’s “artistic intelligence.”  Stemming from Howard Gardner’s theory of multiple intelligences, “artistic intelligence” requires the researcher to “look for the whole,” to discern the larger meaning above the parts.  For example, if you are studying a church, you could easily make observations about the obvious.  You could record attendance, building dimensions, racial composition and economic data about the membership, etc.  Yet statistics by themselves do not impart wisdom.  You must frame this data on a larger narrative that moves your readers into a vicarious experience of the unique fellowship of a particular congregation.  Mundane observation merely records what anyone can see.  The skilled observer spends enough time immersed in the data to discern the larger meaning of events. 

 

*You must have the skills and judgment to collect quality data.  You do not want to collect all the data you possibly can—you will be inundated with irrelevant material.  Thus you must plan the data collection process carefully, so that the data collection lines up with your research questions.  What kind of data do you need to collect?  Some projects require extensive library research, such as biblical exegesis.  Others demand extended time in the field, such as case studies of churches, educational settings, etc.  You may need to interview people to produce the kind of data you need.  Take careful thought regarding how you structure the data collection—your collection procedures determine your data quality!  Plan your data collection carefully!  For further reading on field research see Gerhard Lang, A Practical Guide to Research Methods, 6th ed. (Lanham, MD:  University Press of America, 1998).  Examine yourself to determine whether you are the right person for your anticipated project.  Suppose you want to design a strategic plan for planting a new church among Asian immigrants in Fort Lee, NJ.  Are you in a position to actually carry this out?  How difficult would this be to implement? 

 

*What kind of data do you need for your project?  How will you collect that data?  Which people can provide that data?  You cannot collect all the data out there.  You must establish selection criteria for your data collection.  Do you need information from people?  How will you choose those people?  Will you survey them with a questionnaire?  Or will you develop a case study by interviewing them?  A case study requires getting to know a few people well.  You will need to collect in-depth information from them.  You must select the best people who can provide a rich field of information.  Aim for a ‘thick description’ of the situation you portray through your research artistry.  For example, for a case study that involves Asian immigrants, you will need to establish relationships with the people you select for the data collection.  You must get to know them over a significant amount of time, earn their trust, and glean in-depth information about their lives as related to the project objectives.  You cannot get this kind of information through a questionnaire administered through the mail.  For putting together a case study, you need data that can be reconstructed into a ‘story.’  Of course you aren’t writing a novel.  However, you are reconstructing a living characteristic of our world.  You cannot get into ‘lived experience’ with facts and figures alone.  Rather, you must get to know real, living people.  Only people can transmit ‘lived experience,’ and you can collect their experiences through relationships.  You must actually get to know people and gain knowledge of their world.  You must listen to their stories as they are related to your research questions.  Your purposes must guide the data collection.

 

*For your ‘research journal’—think about yourself as a researcher—as someone who intrudes into the lives of the people you study.  What can you do to facilitate entry into their lives—with integrity?  How can you make the experience more agreeable?  Reflect in your journal about your subject-selection criteria.  How will you choose the people you will study?  How can you determine whether these people will provide the data you need?  A case study presumes a considerable degree of relational skill on your part.  Can you initiate and maintain the kind of relationships that will elicit the data you need?  How will you initiate these relationships?  How will you build up mutual trust and respect?  If you plan to work in a high-risk environment, such as a correctional institution or a high-crime urban neighborhood, how will you protect yourself from possible harm?  Can you protect confidential information?  How can you deal with disruption (e.g. someone you have been interviewing suddenly refuses to cooperate)?  How will you respond to conflict with the people you interview?  Remember—these are people who must be respected.

 

*The people you study are not obliged to help you with your research project.  If you raise yourself above them, you risk the destruction of the relationships you need for your data.  You cannot force or bribe your way into their lives.  Ask yourself—why should these people share their lives with you?  What can you do to nourish these relationships?  How can you bring authenticity into the picture?  Once you select the people you will interview, reflect on the place where you will have these conversations.  Select a place free from distractions, where your subjects will have privacy.  Avoid places where third parties can overhear the interviews. 

 

*While you may want to do more than read the questions, you should plan some strictures into the face-to-face interviews to stay on track.  Certainly you must build some planning for these conversations.  Do not let your interviewees determine the structure!  You—the researcher—must bring the structure to the table.  You must orient the discussion with a view toward data collection for answering your research questions.  Consider the method for recording the data—pen and paper?  Digital recorder?  Memory?  Notebook computer?  Cassette tape recorder (there are a few still around)?  Of course, you must never record interviews without prior permission of your interviewees.  You must maintain the strict integrity of your research methods.  Reflect on how these methods impact—or even interfere with—the interview process.  Perhaps you might do better if you record the conversations in your memory—then get busy with your journal after each interview session.  If you choose to record the interview with your memory and then write down the data in your journal, you must not allow a significant amount of time to elapse.  Rather, you must record your thoughts as soon as possible. Otherwise—you will get some of the details wrong.  This will impair the validity of your study and perhaps offend your interviewees.

 

*Reflect in your research journal about the credibility of your interviewees.  Reflect also on your own credibility—your integrity—as an interviewer.  Have you done your best to select honest people—and the most likely people—to provide both the kind of data you need as well as accurate data?  Stand back and look at the research process both in terms of the individual components, the people involved, and the research project as a whole.  Ask whether the effort is indeed fetching the right kind of data.  Reflect on the timing of the project.  As a researcher, where do you fit into the ‘big picture’?  To this point, your project stands in the center of the picture.  However—for the people you choose to interview—the project is peripheral.  Did your research project come along at an optimum time to collect the data, both in terms of historical time and the ‘time in life’ of each interviewee?   Did you choose an interviewee for whom the project came at the ‘worst possible time’? 

 

*Have you chosen a research project that occurs at a good time, historically speaking?  For example, if you are developing a strategic plan for economic empowerment ministry among low-income urban African American families, does your project coincide with a major economic recession?  What ‘outside factors’ might be inadvertently affecting the results of your study?  What factors might you not be considering that significantly impact your project?  Reflect on the fact that your selection of a subject for study places special emphasis on the matter.  Your research interrupts the normal flow of life.  The ‘normal life’ of your interviewees probably does not include researchers.  By conducting a research project, you are ‘stepping into the stream of life.’  So reflect in your journal again—at what point in the stream are you entering with your project?  Could you have begun at a more optimal point?  Of course, you may have had little choice with this project.  But your reflection on this point may result in a more astute research plan.

 

*Make certain that the people you select for interviews understand the purpose of the research project.  Be completely open with them.  Secure their cooperation only if they understand how the data will be used.  Renounce any hidden measures or underhanded approaches.  You are a researcher, not a con artist.  Set a time limit for the interviews and adhere to that limit.  Do not take any more of your interviewees’ time than they are willing to give.  Be gracious to your interviewees and treat them with respect.  Provide them with contact information, perhaps a cell phone number.  Exercise discretion about giving out contact information, especially your street address, when dealing with sensitive issues.  Of course you do not want this information to be distributed to ‘undesirable elements.’  When you collect the data, think of the way you will sort or ‘code’ the data.  Will you put the data in categories, arrange data in a chart, or will you weave the data into a narrative?  If you use graphics, be careful not to get carried away with the graphical design and distort the data as a consequence.

 

*Be especially wary when you see statistics cited in a resource.  Also exercise caution when you cite statistics in your own document.  What kind of quantitative data do you have?  What is the reality behind the statistics?  Most of you are familiar with the statistical data reported by churches.  Morning worship attendance, membership, amount of money raised for all purposes.  These bits of information are important for the stories of these churches.  They represent important, hard-data aspects of the realities of these churches.  But the hard data does not tell the entire story.  You cannot stretch the interpretation beyond what the hard data measures, yet you cannot rely on data alone.  You must provide a framework—a narrative—that orders the data into a coherent, organized story.  Few things bear as much weight on your credibility as the quality of your data.  Next in line comes the interpretation of your data.  What kind of light do you place on your data?  What framework of understanding do you put up?  What lens do you set up so that viewers can see your data?  Thus we must be wary of imposing a theory on the data we collect.  This can happen when we have not spent enough time reflecting on what we as researchers bring to the table for the research task.  This artificial imposition often happens when we make observations at a superficial level.  Some people cannot see beyond the obvious.  The trained, skillful observer works at getting beyond this point.  We must move beyond simply recording information toward analyzing, synthesizing and evaluating data.

 

*In qualitative research, theory does not come to the table at the beginning.  Rather—as this research is inductive in nature—theory emerges from the study itself.  Thus you need to keep a reflective research journal as a mirror to see more than simply the parts.  You must grasp the way the data fits together as a whole.  You will not be able to see this until you are well along in the data collection process.  To inductively pick up theory, you must spend some time living with the study.  A good theory should be tested by its explanatory power—its ability to explain—to connect—to give rise to a ‘big picture’ that convinces readers of its sensibility.  This theory—once it comes to light—should become transparent to those who read your project.  The theory should convince through the support of substantial evidence. 

 

 

 

 

 

 

Page Last Modified

 

25 October 2005